Classic Anime Series World Masterpiece Theater Gets Lifestyle/Fashion Line In Japan


Animated versions of Anne of Green Gables, Dog of Flanders, and more inspire stylish and adorable designs.

Usually when the Japanese lifestyle brand Felissimo comes up with a new idea that catches our eye, it’s from their Neko-bu, or “Cat Division”, which specializes in clothes and trinkets of feline persuasion. Recently, however, Felissimo unveiled a new line of items with anime appeal, not a flash-in-the-pan, otaku-only series.

No, Felissimo’s latest collaboration is with the grandfather of revered anime franchises, World’s Masterpieces Theater.

Beginning in 1969, World’s Masterpieces Theater, as its name suggests, has adapted dozens of international classics of children’s literature into the format of animated television series. Produced by the animation studio japanese anime, several series benefited from the creative contributions from directors and eventual Studio Ghibli co-founders Hayao Miyazaki and Isao Takahata, and World’s Masterpieces Theater animated, such as Anne of Green Gables, A Dog of Flanders and Rascal the Racoon remain among the beloved and widely recognized by the general public in Japan.

Speaking of Anna, Flanders, and naughty, these are the three series represented in the collection of Felissimo scene scarves.

Anne, along with her friend Dianna, also appear in Felissimo’s Heroine cameo clip Brooches, with Sarah from Princess Sara, World’s Masterpieces Theater adaptation of a 1905 children’s novel A little princess.

But perhaps the greatest delights for fans of the classic anime is a complete recreation of the dress Sarah wears when she attends boarding school

…and a warm atmosphere heading inspired by the coat the character wears on excursions outside of school.

Also part of the range a Rascal Tote Bag

… fashion style hand towels based on the attire worn by Anne at different stages of her story

…and a keyring in the shape of a Martini family crest from Romeo’s blue sky, based on the Swiss novel Die schwarzen Brüder/The black brothers.

Prices range from 1,900 yen (US$16.50) for brooches and scarves up to 6,900 for the Princess Sara dress. As often with Felissimo, for items with multiple designs, the design you receive is random, with a different design sent to you the following month if you choose to order another. A portion of all proceeds will go to Felissimo’s World Village International Humanitarian Aid Charity, and orders can be placed through Felissimo’s World’s Masterpieces Theater line website here.

Source: PR time
Top image: PR Times
Insert pictures: Felissimo, PR time
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